Monday, September 21, 2009

Sept. 21, 2009 — Trib to offer self-service app to other publishers

Tribune Co. outlined a plan to sell self-service advertising software to other newspaper publishers in a bid to help the industry attract a greater variety of advertisers.
The software, based on Mediaspectrum Inc.’s Ad Sales app, is already in use across the majority of Tribune’s properties, said Mike Sacks, Tribune’s vice president of operations.
“Moving toward a self-service model is critical to our industry’s future,” he said. “Already, Tribune has reduced its expenses and generated significant new revenue since implementing this portal.”
All of the publisher’s papers are using at least some part of the software, known within Tribune as Display Ad Self Service, or DASS.
Sacks said Tribune has already held discussions with a number of prospective customers interested in the software.
He said Tribune is still evaluating pricing. Newspapers will have the option to either administer the app on-site or have Mediaspectrum host it for them.
“What we’re adding is the ability for papers to get this set up and hit the ground running,” Sack said. “We’re not just providing the tools. It’s also the functionality and the versatility this software provides.”
Look for the full story in the October issue of News & Tech.

Gannett combines production of La. dailies

The Town Talk in Alexandria, La., will be printed at The Daily Advertiser in Lafayette, La., beginning next month.
Gannett Co. Inc. owns both papers.
The Town Talk said approximately 40 positions will be eliminated as a result of the move. News and sales operations will remain in Alexandria, the paper said.
Gannett has closed more than 20 production facilities since the publisher in the last 18 months began to take steps to consolidate printing operations.

WSJ to charge for mobile reader content

The Wall Street Journal announced last week that it will charge smart device readers a separate fee to access content, beginning Oct. 24.
The Journal will charge mobile-only subscribers $2 per week, while consumers who subscribe to the print or mobile device versions will be charged $1 per week.
Subscribers who pay for print and online access can get the mobile
version for free.
The paper’s Mobile Reader app is currently available to Apple iPhone Touch and BlackBerry smart phone devices. The software will remain free to download, and will continue to contain both free and subscription content, The Journal said.
“There is much value in being constantly and fully briefed, and our WSJ Mobile Reader offers that important service,” said Robert Thomson, editor-in-chief of Dow Jones & Co. and managing editor of The Journal. “Dow Jones journalism is delivered not daily — but minute-by-minute on a mobile device.”

Sun-Times bidder sets Sept. 29 deadline

The Chicago financier who said he wants to buy the Sun-Times Media Group Inc. set a deadline of Sept. 29 for workers to agree to concessions and workplace rule modifications.
James Tyree offered $25 million — $5 million of that in cash — to buy the beleaguered publisher, which filed for Chapter 11 bankruptcy protection earlier this year.
But as part of his offer, he asked unions representing STMG workers to make permanent a 15-percent reduction in wages and make other changes to their union contract. In a series of votes last week, however, union members overwhelmingly rejected Tyree’s request.
Without concessions, Tyree said he could not purchase STMG, which publishes the Chicago Sun-Times and several dozen other Chicago-area newspapers. STMG executives have stated that if workers can’t strike an agreement with Tyree, the company could go out of business.

McClatchy launching Sunday Select

McClatchy Co. said it will introduce Sunday Select, a preprint advertising program, to four of its markets, beginning in November. The program matches national retailers with shoppers who agree to receive their advertising information.
The inserts are wrapped in a broadsheet editorial package called “Yes! Your Essential Shopper” and delivered only to those households that request it.
“We’re offering advertisers a wonderful opportunity to expand their footprint and influence in some of the best markets in the country and reach the most active shoppers living in those markets,” said Steve Bernard, McClatchy’s vice president of advertising.
The Sunday Select program will debut in Sacramento, Calif.; Kansas City, Mo.; Tacoma, Wash.; and Columbia, S.C.; on Nov. 15 and could expand to other McClatchy markets in 2010, the company said.
Sunday Select was developed by Gannett Co. Inc. in 2007 and introduced to several Gannett markets over the past two years. MediaNews Group and Tribune Co. will also launch the Sunday Select program in some markets this year.

Va. daily slims down

The Daily Progress in Charlottesville, Va., trimmed its web width to 44 inches as part of parent Media General’s move to convert all of its papers to the narrower format.
The change is being implemented to reduce the paper’s annual newsprint bill, said McGregor McCane, managing editor.
“While the newspaper has a more trim format, we’re keeping popular, regular features,” he said.
The Daily Progress is printed at the Richmond (Va.) Times-Dispatch, which took over production of the daily last summer.
Masthead International oversaw the web-width reduction of the Times-Dispatch’s presses.

Ky. printer signs Atex OEM deal

Publishers Press, a Kentucky-based printing company and content distributor, signed an OEM agreement to distribute Atex’s Polopoly Web content management and its text mining software to its 500 customers and 1,200 titles.
“We do business with small- to mid-sized publishers and so we are vitally linked to the success or failure of those publishers,” said Michael Simon, executive vice president at Publishers Press. “We want to help them invest in their future, so it has become incumbent upon us to provide the digital publishing services that will help them succeed.”
Atex is hosting the software, which will be available to customers via their Web browsers.

Texas paper misses first day

The Sept. 12 issue of the San Angelo (Texas) Standard-Times was never delivered to subscribers after a truck carrying copies from the Abilene Reporter-News, where the Standard-Times is printed, overturned on the way to San Angelo.
E.W. Scripps Co. owns both papers. The publisher transferred production of the Standard-Times to the Reporter-News earlier this year.
The Standard-Times made its e-edition available to readers at no cost for the day. The paper said it was the first time in its 125-year history that a daily edition failed to be delivered to its subscribers.
San Angelo is about 80 miles from Abilene.

Survey: print pubs focusing on mobile market

A survey from the Audit Bureau of Circulations said that print publishers are sharpening their focus on the mobile market as an opportunity to grow their businesses.
The results, in “Going Mobile, How Publishers are Preparing for the Burgeoning Digital Market,” said that 80 percent of newspaper and magazine publishers believe people will rely more heavily on their mobile devices as a means to obtain their news and information.
Nearly 70 percent, meantime, said that mobile marketing is receiving more attention at their own publications.
Regardless of mobile’s anticipated rise, ABC publisher members do not plan to abandon their print publications in favor of a digital-only product in the near term, the survey said.

In Brief

QuadTech Inc. said it sold a Register Guidance System and Ribbon Control System to Central Ontario Web Ltd., a Barrie, Ontario, newspaper and commercial printer.
www.quadtechworld.com

The Wall Street Journal Digital Network launched The News Hub, a live, daily online news broadcast featuring reporting and analysis from The Wall Street Journal, Barron’s, Dow Jones Newswires, MarketWatch.com and AllThingsD.com. The 8-minute segments air weekdays at 8:30 a.m. and 4 p.m. EST.

All of Canwest’s 10 major metro daily newspapers and cananda.com went live with mobile-optimized news Web sites designed to work with a variety of mobile devices including the Apple iPhone, iPod Touch, BlackBerry Bold and BlackBerry Storm smart phones.

Caspio Inc. said Gannett Co. Inc. plans to deploy its Bridge database platform groupwide.
www.caspio.com

South African media company Avusa Media Ltd. went live with its first publication on the Escenic Content Engine platform.
www.escenic.com

Inc. Magazine named Elauwit’s media division, which publishes The Sun and Telegram newspapers and Business Trends on the East Coast, the fastest-growing newspaper publisher in the nation .
Evergreen Printing Co. prints the group’s papers.
www.egpp.com

OneVision Software AG opened a subsidiary in Singapore.
www.onevision.com

Cityfeet said its commercial real estate sales information will now be carried across the online editions of Gannett Co. Inc.’s 83 daily newspapers.
Cityfeet has 225 distribution partners across the United States, including The New York Times, the Los Angeles Times and Chicago Tribune.
www.cityfeet.com

Printers' Service partnered with Tresu Royse Inc. to sell coating systems for printing presses throughout the United States. The alliance combines Tresu’s knowledge of coating systems and applications with Prisco's own coatings, expertise, and extensive distribution network, the companies said.
www.prisco.com

The (Minneapolis) Star Tribune is poised to exit bankruptcy next week now that a federal bankruptcy judge has approved a reorganization plan that includes new owners and reduced debt.

Affinity Express Inc. said it will offer Virtual Paper Inc.’s publishing software to its newspaper clients. VPI’s app converts documents into online content that can be easily searched by Google and other search engines.