Monday, August 31, 2009

Correction

The story in the Aug. 24 Dateline about USA Today’s e-Edition should have reported that USA today had gained 800 — and not 40,000 — e-Edition subscribers since the paper launched the digital edition Aug. 3. The 40,000 figure cited by USA Today Retention Manager Linda Ford referred to the number of e-mail notifications USA Today sent out to the first segment of existing subscribers inviting them to read the e-Edition.

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