Monday, August 3, 2009

WaPo launches mobile site

The Washington Post launched a new mobile site built on a proprietary platform.
Users in the Washington, D.C.-area will have access to customized weather, breaking sports scores and regional news stories.
Amtrak has signed on as sponsor of the launch.
The new site sports five main sections and has two mobile editors dedicated to updating content and managing breaking news alerts.
“The newspaper and Web site have long been core to our business, but we are committed to reaching our audience whenever they want news and information, wherever they are,” said Goli Sheikholeslami, general manager of Washington Post Digital.
In the very near future, visitors to the site will be able to make a restaurant reservation, buy a movie ticket and conduct other advanced transactions directly from the site as well as receive real-time traffic routes integrating Google maps and GPS.

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